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Suzuki Shows Hot Concepts at SEMA




American Suzuki Motor Corp. showcased four spirited and dynamic vehicles at the 2007 Specialty Equipment Market Association (SEMA) trade show, including its never-before-seen, sportbike-inspired SXForce LIVE vehicle based on the all-new 2008 four-door SX4 Sport.

Suzuki dune

A vehicle designed for four-wheel and two-wheel tuner enthusiasts, SXForce communicates Suzuki's "Way of Life" brand philosophy as a company that builds fun-to-operate vehicles, from its widely recognized and high-performance motorcycles to its exciting and versatile cars and SUVs.

To further demonstrate the company's bold and adventurous DNA, Suzuki displayed its SX4 WRC car and rugged Grand Vitara Dune LIVE vehicle – two Suzuki machines designed for ultimate off-road performance. In addition, Suzuki offers aftermarket enthusiasts a sneak preview of a number of performance-based concept accessories — specifically developed for this year's show — and an array of style-enhancing Genuine Suzuki Accessories for its 2008 five-door SX4 Crossover.

"Suzuki always looks forward to SEMA because of its upbeat and somewhat irreverent energy," said Gene Brown, vice president of marketing and PR, American Suzuki Automotive Operations. "The overall enthusiasm for cars and for life that underlies the entire event meshes perfectly with our brand philosophy and parallels the passion infused into the concepts we have on display this year and the vehicles currently in our showrooms."

SXForce

With the arrival of the 2008 SX4 Sport, Suzuki expands its highly popular and media-acclaimed Suzuki LIVE Series (LIFESTYLE VEHICLES) – a line of brand-dedicated concept vehicles specially designed for life enthusiasts, adventurers and thrill-seekers.

Suzuki SXForce

Reinforcing the link between the company's rich motorcycle heritage and versatile line of fun-to-drive automobiles, Suzuki introduces the SXForce, a sportbike-inspired concept based on the on the all-new 2008 SX4 Sport. Designed and built by Road Race Motorsports of Santa Fe Springs, Calif., the SXForce boasts a powerful 250-horsepower, 2.0-liter, turbocharged engine matched to a five-speed manual transmission.

The exterior shell of the SX4 Sport has been modified to be eye-catching to both four-wheel and two-wheel enthusiasts. It features a striking blend of carbon fiber, Flash Pearl White and Orange Metallic paint and showcases a number of performance-based automotive parts and stunning motorcycle accents, including sportbike-style side rearview mirrors and dual exhaust, also found on the championship-winning GSX-R1000.

While the SXForce is sure to be a showstopper on display, it was designed to look even better on the road. The fully drivable, track-tested SX4 Sport concept receives several performance enhancements, including a fully tuned performance suspension system, F1-style outlet gills to help underhood air flow, tailored rear bodywork with carbon fiber diffuser, Carbontrix rear wing, Tein coilover suspension height and damper setup, and reinforced structure to further enhance rigidity for optimal handling. The SXForce is outfitted with 18-inch Enkei racing wheels and a staggered high-performance Toyo T1-R tire package - 225/45-18 in the front and 235/40-18 in the rear. It also is equipped with Rotora six-piston calipers with two-piece 355mm rotors for sportbike stopping power.

The motorcycle theme continues inside the SXForce, beginning with suede and leather seats and interior appointments, mimicking sportb

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